Perceptive Design
SERVICES
Lean Iterations of a Product Design Process
for any industry
Research & Analysis
Understand the:
-
User Scenario
-
User Personas
-
User Journeys
Observe the:
-
User's Time & Cost based problems
-
User's Lack of Information based problems
-
Critical & Consequential required user actions
Concept Ideation & Prototype
Understand the:
-
Stakeholder Vision & Business Goal
-
Technical Constraints & Limitations
Iterate on the:
-
Lean Wire Frame Designs
-
User Flow/State Diagrams
-
Lean Interactive Design Prototype
Peer Review & User Testing
Understand the:
-
Thoughts of Users, Proxy Users, & Stakeholders at every soonest concept iteration
Outcomes
-
Validated concepts through iteration
-
Documented states of design
-
Documented flows of action
Lessons from experience
10
Years of UX/UI Design
5
Years of SaaS B2B Product Design
5
MVPs Delivered
1
Product Invented
Design Process
Discovering the true meaning of Value
Product value is created when solving a problem and the measure of value is determined by the amount of time or money saved through the solution. Another form of value is created when the risk of a high consequential outcome is reduced.
Good Interface Product Design starts with having a comprehensive understanding of the target users problems and risks. Then a designer must relativize and contextualize information into a diagrammatic architecture even before starting on a wireframe. A designer must move into the prototyping phase knowing that to some degree their analysis is wrong. The goal of a first lean iteration is simply to discover where the concept is wrong as soon as possible.
Testimonials
Visit the Portfolio page to see a range of product interfaces from mobile to desktop and from case study, to prototype, to implemented screens.
CONTACT
Let’s Work Together
Vancouver, Canada